Acorns is an American financial technology and financial services company based in Irvine, California, that specializes in micro-investing and robo advice. According to Fortune’s Impact 20 list for the year 2020, Acorns had 8.2 million customers. In 2022, their total assets under management[1] exceeded $6.2 billion.

Micro-investing is a type of investment strategy that is designed to make investing regular, accessible, and affordable, especially for those who may not have a lot of money to invest or who are new to investing.

 

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